Understanding developers' motivations, career preferences and how to engage with them in channels they know and trust, are key steps to building an effective employer branding strategy. Thousands of developers and technologists worldwide participated in Stack Overflow’s annual Developer Survey providing valuable insights into how they learn and level up, which tools they're using, and what they want from an employer.
In this eBook, we explore six key insights that hiring managers, Employer Branding, Talent Acquisition, Human Resources, and Corporate Marketing teams can use to inform their talent attraction and retention strategies.